Marketers that Thrive in Uncertain Times
Don't sit on the sidelines. Be the catalyst for innovation, we’ve seen great examples of companies taking the challenges head-on. But what frameworks can we use to thrive in uncertain times?
Episode 030 TOPICS:
A seven stage framework to deal with a crisis (It starts with employees)
Harsh business realities and how to deal with them responsibly
Customer Policies that work (from refunds to communications )
Pivoting in a crisis with creativity
The difficulty of trust in an imperfect world.
What we can learn from the company Contagious and Karl and Paul